Domestic solid fuel burning is the single biggest source of small particle air pollution in the UK, exceeding road traffic. Not only is this bad for the environment and your local area, but this pollution poses significant dangers to birds, including smoke inhalation, suffocation, and singed feathers.

Plume is the home energy company that is flapping its wings to fight against domestic solid fuel burning, so birds can safely return to chimneys. Migrate to cleaner energy, and to cut back on the most dangerous pollutant in our neighbourhoods.

Shortlisted - Bulletproof 100Proof Student Brief 2026

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